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TRULY GRASS FED

Virtual reality project with supporting video

Truly Grass Fed are an American butter/cheese brand who source their ingredients from Ireland. Our challenge was to create a virtual reality video to immerse an American audience into an Irish dairy farm.

 

The content was delivered at a trade show in California. We also created promotional content including the video above.

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OUR CONTRIBUTION

IDEATION
& PRODUCTION

We brainstormed and developed ideas and storyboards for both 360 video and regular video.

FILMING

We were responsible for shooting all the promotional video content, as well as supporting the filming of 360-degree video.

EDITING

Post-production of all promotional video content as well as providing feedback and support for VR

post-production.

BEHIND THE SCENES

Testing VR Footage

After shooting 360 degree video footage, the team previewed some of the footage on a VR headset to ensure we were happy with the footage before leaving the farm.

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